Risky business: 54% of Australian companies plan to slow ‘green’ initiatives due to COVID

More than half of Australian companies plan to scale back environmental initiatives to weather the financial harm caused by the COVID pandemic, a report released this month suggests.

Over the past few decades, regulatory and societal pressures have prompted businesses to adopt environmental initiatives at a growing rate.

Environmental initiatives require a long-term focus, and in my view, businesses would be unwise to scale back these measures in response to the pandemic.

This is a troubling figure, but below the global average of 65%.

But as a general rule, slowing the momentum on environmental initiatives increases business exposure to climate risk – and may affect future profitability.

Sustainable business activities need not damage a business’ financial returns.

For governments, this is a good time to seriously consider pricing carbon, which financially penalises high-emitting companies.

Governments should also consider earmarking a decent fraction of further stimulus payments to encourage business action on climate change.

They, along with governments and society, cannot continue their uncoordinated, piecemeal response to climate change.

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